How to be a Speaker at Trade Events Always speak at trade shows. When my clients ask me the best way to amplify their presence at a trade show and optimize their spend, I tell them to get on stage. When you are on stage, you are the[…]
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Are You Buying Email Lists? If so, then stop. Do you think that the whole idea of some random person with an AOL or Gmail address is going to offer you a list of current, curated and high quality email addresses for $500, $800 or even $2,000 is[…]
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Robots Made in Canada Canada is a hotbed of industrial automation, but did you know that Canadians also manufacture a host of different robots? Here is my list of manufacturers that make robots in Canada which include industrial robots, collaborative robots, autonomous robots aka AMRs and service robots.[…]
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Attending an industrial Trade Show in 2023? Here are some of my picks. You will see companies such as FANUC Robotics, ABB Robots, Staubli Robotics, DENSO Robotics, Kinova Robotics and Universal Robots to name a few. PROMAT 2023 | McCormick Place | Chicago, IL March 20-23, 2023 From[…]
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Why Exhibit at Trade Shows? Recently I’ve seen some discussions on LinkedIn about the efficacy of trade shows vs. digital marketing. I also just had a conversation with a client about the importance of trade event marketing as part of a robust marketing strategy. Trade shows are[…]
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