Ever since we started Customer Attraction, we have offered a service to create press releases to the media for our clients. We maintain a list of editors and contacts in the industry and work with respected press release distributors.
What is a press release?
A press release is a short, news piece of interest about your company or service that is important to your stakeholders, shareholders, employees, media and to news organizations. It has to be news or newsworthy.
Why create a press release?
- Content for magazines and industry websites
- Content for your website and e-newsletter
- To clarify your position in the market
- Identify people with new positions or partners and partnerships
- Amplify a piece of news such as an industrial award, best place to work
- Promote a new technology or the new application of an existing technology
- Case studies and customer use cases
If you would like to find out more about the value and efficacy of creating a press release, please contact us for a conversation.